Posts

What Is SEO Search Engine Optimization

Image
  In the dynamic world of SEO , staying ahead means constantly adapting to the latest trends and algorithms. One such trend that has captured the attention of webmasters and marketers alike is Google's Core Web Vitals and the broader concept of Page Experience. Understanding and optimising for these factors is crucial for not only ranking well in search results but also delivering a stellar user experience. In this article, we'll unravel the mysteries of Core Web Vitals and Page Experience, providing you with actionable insights to boost your website's SEO performance. What Are Core Web Vitals? Core Web Vitals are a set of specific metrics Google uses to measure the loading performance, interactivity, and visual stability of a webpage. They consist of three key metrics: Largest Contentful Paint (LCP): This metric gauges loading performance and measures the time it takes for the largest content element, such as an image or text block, to become visible on the screen. Aim for...

How To Find Best Digital advertising to put your ads on the internet?

Image
  How To Find Best Digital advertising Digital advertising is a format that is increasingly demanded by companies in their struggle to get Leads and customers on the internet Especially in these complex times that we are living in, properly choosing the type of digital advertising that best suits your company is synonymous with being able to achieve sales more quickly. Of Course. It is very important that you understand that to achieve success with your digital strategy you must include one of the main internet ad formats in your marketing plan.There are so many companies in our competition that are already on the internet, that we either work Google Ads, or simply with free and organic actions you will barely get results Today in this post I want to show you the main types of digital advertising with which you can achieve very positive results based on obtaining Leads and clients. Let's go there. Creating online ads for your brand will help you get leads and customers. Choose the...

Types Of Search Engine Optimization

Image
  1. Working with page content: Writing new texts and / or correcting existing ones using queries promoted on the page. It is important not only to enter the required number of keywords, but to pay close attention to the information content of the text itself. The user, by going to the page, SEO receive an answer to his question. We do not allow text for the sake of text, the content must be useful, otherwise the user will simply leave the resource. In addition, it must be unique (not copied from another resource). The search engine, recognizing plagiarism, can lower the position of the site. When writing a text, it is also important that there is no “water” in it (introductory words, leading phrases and other textual garbage in relation to the total volume). The check can be done in the Advego, Etxt Antiplagiat services. "Text.ru", which shows both the uniqueness and the amount of water. Their norm indicators are different: for Advego and for Text.ru - up toThe recommended u...

What is Digital Marketing?

Image
  To promote a brand or a product online and thus achieve this objective, the actions to be implemented are numerous. Among these, collecting customer reviews is one of the powerful levers of digital marketing. Online reviews help improve digital identity, while positively impacting SEO or SEA campaigns. To begin with, what is Digital Marketing ? Digital Marketing (or Digital Marketing) is one of the most important and profitable acquisition channels to develop your brand on the Internet. This strategy reinforces your “brand awareness”, while allowing you to publicise your products, services, events, etc. The campaigns and marketing materials available to reach your potential prospects are multiple. Digital marketing is made up of different levers to master: Digital Marketing = Search Engine Marketing + Social Media Marketing + Email Marketing + Referral Marketing + Content Marketing… To begin, let's focus on one of these levers: Search Engine Marketing (SEM). What are the acronym...

Beyond Borders: Unleashing Global Reach Through Precise Audience Targeting

Image
  In today's digitally connected world, the boundaries of business expansion have expanded exponentially. Thanks to the magic of the internet, achieving global reach is no longer a distant dream—it's a strategic reality. In this article, we explore the dynamic duo of global reach and audience targeting, deciphering how they combine to fuel business growth in the digital age. Unveiling Global Reach in the Digital Era The internet has obliterated geographical limitations. Businesses, regardless of size, can now effortlessly reach audiences across continents and time zones. Whether you're a corner bakery or a tech startup, the online realm offers a gateway to a global stage. The Power of Audience Targeting: From Spray and Pray to Precision Gone are the days of casting a wide net and hoping for the best. Audience targeting shifts the paradigm by enabling businesses to channel their efforts directly toward individuals who are most likely to engage with their offerings. It's ...